How To Write A Sports Guide

The first sentence of a story summarizes the outcome of a game. Afterward, the writer describes key plays and quotes players or coaches about their performance.


Sports articles from are an excellent way to gain professional experience, as they are one of the most popular types of written media.

A strong hook is the first step in writing a great sports article. The lede is the most important part in any piece of writing whether it’s sports-related. Ideally, it should answer the questions who, what, where, when and why in a concise and engaging manner.

Once the reader has been hooked, it’s time to flesh out the rest of the story. The main points of the game should be summarized, and the most interesting or compelling quotes from players and coaches should be included. The goal is to make the reader think they are watching the game unfold in front of their eyes.

It’s a good idea, too, to include some historical background or perspective on the team or sports being covered. This is especially true if the event has unique aspects. A little bit of background can be very interesting to readers, and add a lot of interest to an article.

Don’t be afraid of letting your personality shine through. Readers may be more interested if they know that you are an enthusiastic 49er fan, or that once you played tennis at the local rec center. Be sure to stay impartial and not use your sports background as a crutch to support unfounded or biased views.


A sports profile is a story that focuses on a particular person, team, or aspect of sport. They are more in depth than the average sport report and require greater research. But they also give you an opportunity for your storytelling skills to shine. Profile stories can be about a disabled athlete’s life or a coach’s inspiring story of overcoming depression to save his team.

This type of story should highlight the unique characteristics that make the subject stand out. A strong story starts with the setting, introducing the main character in his or her environment and allowing readers to experience what it is like to be there. It is also important to describe your subject in detail, so you can convey his or her full personality and character.

The climax is another important element of a great story. It is crucial to have a dramatic end that leaves the reader with an impression of your subject. The ending could be anything, from a heart-pounding play to an emotional after-game interview. In addition, it is essential to include a few statistics that will show readers the scope of the subject’s accomplishments and highlight the importance of his or her contribution to the sport.

It’s more than listing your credentials to create an effective Sports Guide Profile. It’s about displaying passion for the industry, and demonstrating your ability to engage a sports-loving public. A well-crafted profile not only will impress other journalists and fans, but also help you standout to editors and publications searching for top-tier writers.

Season Previews & Wrap-ups

In general, sports teams offer their media guides in PDF format to their fans on their websites or as part game programs in stadium stands. Some professional sports teams sell them as physical guides with ticket purchases. Similarly, many college and university sports teams offer their media guides for free to the public with their game programs.

Highlight your favorite/preferred teams across 50+ sports, so they appear at the top of your Guide and in bold. Then choose your dates to see games for tonight, tomorrow, or a future date range. You can filter the Guide by sport, and view it how you like. This allows your staff to focus on customer service rather than worrying about what’s on.

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